Sr. eCommerce SEO Executive

- Ability to identify SEO problems or inhibiting factors, diagnose the root cause, and devise effective intervention. - On-page optimization and off-page optimization. - All associated steps, including website structure, Technical SEO, keyword analysis, Meta tags, website health, competitor analysis, traffic analysis, and rank optimization. - Deep understanding of building data-driven strategies to improve organic traffic and SERP visibility on niche keywords. - In-depth knowledge of the latest SERP feature schema implementation. - Work closely with Content Writing and Content Marketing teams to develop and execute comprehensive eCommerce & services content strategies aligned with brand principles. - Collaborate with the development team to ensure the website aligns with Google standard SEO best practices. - In-depth knowledge of current SEO trends and tools like Search Console, SEMrush, Ahrefs, Screaming Frog, and Ubersuggest. - In-depth knowledge of Google Analytics 4 to understand user behavior and define custom events to track conversions. - In-depth knowledge of Google Tag Manager to implement custom events based on user behavior and track conversions. - Develop and implement link-building strategies. Job Description - Stay up-to-date with industry trends and content consumption habits to ensure website content remains relevant and appealing on digital platforms considering E-E-A-T & people-first content standards. - Collaborate with internal and external stakeholders to ensure consistency of the website across all communication channels. - Working knowledge of HTML, CSS, and JavaScript development and constraints. - Knowledge of ranking factors and the latest search engine algorithms. - Develop and implement link-building strategies. Education and Qualification - Bachelor s/Master s degree in MBA, Marketing, or related field. - Proven experience as an eCommerce SEO Specialist in an eCommerce and services environment. - Exceptional analytics, technical SEO, UI/UX, and CRO skills with a keen eye for detail. - Portfolio showcasing a range of services as well as eCommerce industries. - Excellent communication and interpersonal skills. - A passion for digital marketing and a data-driven approach. Skills: Google Tag Manager, Google Analytics Experience: 5.00-10.00 Years