IND Sr Assoc Data Processing

Senior Associate, Data Processing (SPSS, Survey Reporter). Location – Pune, India (Hybrid) Data-Driven Research and Insights MarketCast combines the power of research, technology, and data science to help marketers and researchers maximize their advertising impact and unlock brand Fandom. Our data and insights guide critical marketing decisions, helping brands determine which fandom audiences to prioritize and product benefits to communicate, in addition to developing, launching, and measuring brand and advertising campaigns across media platforms. Today our clients represent the biggest names in entertainment, tech, consumer brands, and sports and video games, and our impact touches the lives of billions of people around the globe. #FandomIsOurJam We’re looking for: We are seeking a meticulous and analytical Senior Data Processing Associate to join our team. to manage and process entertainment survey data using Survey Reporter and SPSS software. This role involves managing and processing large datasets to ensure data quality and integrity for research projects. The ideal candidate will have: • Experience supporting fast-paced and quick-turnaround market research environment. • Skilled in scripting based statistical software such as SPSS and data visualization/cross-tabbing tools including SAS and SPSS Survey Reporter • Proven track record of executing tasks independently, and operating with urgency, focus and discipline. • Exceptional organizational and time-management skills, with a keen eye for detail and quality assurance. • Excellent communication and interpersonal skills, with the ability to interact with internal stakeholders, and internal team members at all levels – summarizing technical questions for a non-technical audience. • Exceptional ability to multi-task and balance multiple projects and priorities. • Deep understanding of the end-to-end survey data flow, understanding survey logic and research perspectives and needs. Core Responsibilities: • Process raw survey data in accordance with Research specifications to create cross-tabs (processing through Survey Reporter, SAS and SPSS) to create new variables, variables, applying complex weighting schemes, significance testing, and data modifications. • Perform extensive quality checks and data validation to ensure accuracy. • Coordinate with internal project managers / client services team members to finalize materials (data processing spec forms); provide guidance on SPSS/Survey Report functionality and solutions. • Develop and maintain data processing workflows and documentation. • Identify and resolve data discrepancies and issues. • Clearly and diplomatically communicate project status with internal project managers and client service researchers. It’ll be helpful if you have: • Bachelor's degree in Statistics, Mathematics, Computer Science, or a related field • 2+ years of experience working with Survet Reporter, SPSS syntax or similar data processing software • Proficiency in statistical software (e.g., Survey Reporter, SPSS). • Ability to work in a dynamic, fast-paced environment and maintain high standards under pressure. • Experience in data processing – including weighting, stacking and sig testing, with a deep understanding of industry best practices and Q and SPSS software. • Experience working with data for large, multi-market, complex studies • Microsoft Excel skills required with VBA macro writing experience/knowledge a plus • Avid fan of American movies, television and pop culture. Benefits and Perks: • Mediclaim for employees and legal dependents • Accidental policy for employees • 18 days Annual Paid Leave, plus 12 Public holidays • Hybrid working model with 2 days a week to work from home • Professional Pursuit Reimbursement program • Global Wellness Plan • And, more Our Purpose: Fandom connects people with shared passions and builds communities around them. It offers them space to express their joy and love, whether that’s for superheroes, sports teams, or even small batch whiskeys. At MarketCast, we believe in the power of fandom. It’s as important for brands as it is for action heroes and we do fandom research, data science and analytics better than anyone on the planet. This obsessive focus on fans helps the world’s top creators, media platforms, and sports leagues transform followers into fanatics and investments into impact. Our Core Values: Curiosity Makes Us Tick Our love of learning manifests in everything we do - from the surveys we field and the datasets we analyze to the technology we develop. Where others pause, we push forward, uncovering hidden meaning and answers. Always learning, always looking for more. We Celebrate Wins Whether its wowing clients with research or solving everyday challenges, we pause to honor great work and everyone who plays a role in it. We acknowledge and recognize great work and hustle that helps deliver the very best outcomes. Trust is Always Trending Trust means everything to us. It’s lending a hand when deadlines loom, always delivering on the promises we make, and calling out behavior that harms our culture. And our client’s trust is what makes all this possible, something we never take for granted. We Roll with Change We embrace change as an opportunity to learn, grow, and further develop. We do this by challenging our biases and rethinking how things have always been done in the past. This fresh, open-minded approach keeps us agile, innovating, and adapting in the face of uncertainty. Diversity is Our Superpower Our differences make us stronger. As researchers and data scientists, we have a responsibility to reflect the diverse audiences and communities all around us. Understanding people, opinions and life experiences fuels our insights and deepens our perspectives. At MarketCast, we don't just accept difference - we embrace it, support it, and thrive on it for the benefit of our global culture and success. MarketCast is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know. Check us out: www.marketcast.com