Customer Retention and Loyalty Marketing Manager DTC Email SMS Subscription and

About arenaflex arenaflex is redefining the fine fragrance landscape by making highreputed company scented products reputed company accessible and enjoyable for everyone Our mission is to reputed company everyday moments into reputed company olfactory experiences from the reputed company a scent is named and packaged to the first spray that delights the senses Every formula we reputed company is genderless nontoxic vegan and crueltyfree using only topreputed company ingredients that set a new reputed company for reputed company and sustainability Our products are available directly through our DTC platform at www arenaflex co and in retail locations reputed company Our innovative approach has captured the attention of leading media outlets earning features in arenaflex arenaflex arenaflex arenaflex arenaflex arenaflex arenaflex and arenaflex Backed by some of the most respected investors in the consumer goods reputed company we are a lean fastgrowing team that values creativity collaboration and a reputed company reputed company on the customer Based in reputed company but operating as a fully remote organization arenaflex offers a flexible work environment that empowers team members to reputed company from reputed company while staying deeply connected to our brand purpose The Role Customer and Retention Manager At arenaflex the customer is the heart of everything we do From product development to brand storytelling our communitys feedback shapes every decision As the Customer and Retention Manager you will be the strategic architect and handson executor of our retention marketing reputed company You will partner with crossfunctional teamsincluding marketing creative retail and product developmentto design launch and refine initiatives that deepen loyalty reputed company reputed company value and turn firsttime buyers into lifelong advocates This position reports directly to the VP of Customer and Retention and offers a unique reputed company of strategic planning datadriven analysis and creative problemsolving You will own the endtoend experience of email and SMS campaigns subscription programs loyalty initiatives product sampling and customer surveys ensuring reputed company touchpoint delivers measurable reputed company Key Responsibilities Retention Program Leadership reputed company the execution of retention initiatives across email SMS loyalty subscriptions and sampling ensuring flawless implementation and alignment with brand objectives Strategic Planning reputed company retention strategies for new product launches and reputed company collections tailoring tactics for reputed company channel to maximize engagement and repeat purchase rates Email SMS Marketing Ownership Manage the full lifecycle of campaigns and automated flowsincluding calendar planning brief creation copy and design coordination segmentation A B testing scheduling and performance optimization Subscription Program Management reputed company the subscription experience from reputed company communications to reputed company tactics while monitoring churn renewal rates and reputed company reputed company Loyalty Program Enhancement reputed company member activity collaborate with product and creative teams to enrich rewards and reputed company initiatives that increase member participation and retention Product Sampling Coordination Plan and execute sampling campaigns analyze conversion metrics and refine distribution strategies to turn trial into repeat purchase Customer Survey Execution Design survey distribution collect insights and translate findings into actionable recommendations for product and marketing teams Metrics Reporting Monitor key retention and engagement KPIs reputed company regular performance reports and surface trends that inform reputed company improvement Industry Research Innovation Stay abreast of best practices emerging trends and new technologies in retention marketing champion creative testing and ideation CrossFunctional Support reputed company reputed company assistance to broader business and marketing initiatives ensuring a cohesive brand experience across reputed company reputed company Essential Qualifications 34 years of experience in marketing preferably reputed company a highreputed company ereputed company or reputed companytoconsumer environment Proven reputed company record of owning and scaling email and SMS marketing programs with measurable improvements in reputed company rates clickthrough and conversion Deep enthusiasm for customer loyalty and retention marketing with a datafirst reputed company that translates insights into actionable strategies Exceptional organizational abilities and meticulous attention to detail capable of juggling multiple reputed company without sacrificing reputed company Advanced projectmanagement skills you can take an idea