Marketing Manager - Pharma - OTC / Nutritional Product

Hrd HouseMumbai, Maharashtra
Adzuna INPosted -63m agoOriginal Listing
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Job Description

Key Responsibilities - Handle the marketing and PMT function for Pharma OTC, Nutritional, and Wellness product portfolios - Plan and execute new product launches and drive lifecycle management of existing brands - Develop and implement innovative and creative promotional strategies - Design effective brand communication and promotional themes across multiple brands - Plan and execute customer-oriented campaigns and special activities for priority products - Design and manage campaign planning and special initiatives for Key Opinion Leaders - Conduct monthly and quarterly brand reviews and monitor brand performance metrics - Track campaign effectiveness and recommend corrective actions for brand growth - Coordinate with sales, supply chain, regulatory, and other support functions for seamless execution of marketing strategies Desired Candidate Profile - Graduate in Pharmacy or Science with an MBA in Marketing - 10 to 12 years of experience in Pharma Sales and Marketing, with 3 to 4 years as Group Product Manager or Marketing Manager - Hands-on experience in handling Pharma OTC, Nutritional, and Wellness brands - Proven capability in launching new products and strengthening established brands - Highly organized, self-motivated, and creative with strong initiative-taking ability - Excellent verbal and written communication skills Skills: Market Research, Digital Marketing, Regulatory Compliance, Product Launch, Sales Forecasting, Brand Strategy Experience: 10.00-12.00 Years

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