Junior Search Engine Optimization (SEO) Specialist in Delhi

As a Search Engine Optimization (SEO) Associate at our company, you will play a crucial role in driving traffic to our website and increasing our online visibility in the competitive market of food tours in Delhi. You must have a strong understanding of SEO and SEM techniques, as well as experience with CMS platforms and various digital marketing tools such as Google AdWords, Facebook Ads, Google Analytics, and more. Key Responsibilities Plan and execute SEO strategies to improve organic traffic and search rankings Perform keyword research and competitor analysis Optimize website content, landing pages, blogs, and metadata Handle on-page SEO including internal linking, URL structure, schema, and content optimization Conduct technical SEO audits and coordinate with developers for fixes Manage off-page SEO including link building and outreach Track keyword rankings and website performance using SEO tools Prepare SEO performance reports Create and manage Meta Ads campaigns (Facebook & Instagram) Create and manage Google Ads campaigns (Search, Display, Performance campaigns) Set up campaigns including targeting, budgeting, and audience segmentation Create, test, and optimize ad creatives and ad copies Monitor and optimize campaigns for leads, conversions, and ROI Track and analyze performance metrics such as CPC, CPM, CTR, conversions, and ROAS Run A/B testing and retargeting campaigns Use AI tools for keyword research, content optimization, ad copy generation, and SEO insights Leverage AI tools to improve content quality, automate reporting, and enhance marketing performance Stay updated with AI-driven SEO trends and search engine algorithm updates If you are passionate about digital marketing and have a knack for driving online growth, we invite you to join our team and help us showcase the best of food tours in Delhi to a wider audience. About Company: Food Tour in Delhi offers authentic Indian food tours, city walks, meet the chef tours, cooking classes and adventure tours in Delhi. We offer a more engaging way of exploring Delhi via customised Indian culinary tours. Although New Delhi is one place that has lots to offer not only in terms of sightseeing but also food, even those people who've lived here for many years remain largely ignorant of many beautiful places and local cuisine.