Senior Amazon PPC Ads Executive

Company: Wildship Enterprises Pvt. Ltd. (Parent Company of Svastika) Department: Marketing Employment Type: Full-time Experience: 2–4 Years Working Days: Monday to Friday About the Company Wildship Enterprises, the parent company of Svastika, is a rapidly growing B2C eCommerce company specializing in Home Décor, Gifting, and Lifestyle products. Role Overview We are looking for a Senior Amazon PPC Ads Executive to manage, optimize, and scale Amazon PPC campaigns. The ideal candidate should have hands-on experience in Amazon Seller Central, PPC campaign management, keyword optimization, bid management, and performance analysis , with a strong focus on driving sales, improving visibility, and maximizing ROI. Key Responsibilities - Plan, launch, manage, and optimize Amazon PPC campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display . - Monitor and optimize ACOS, TACOS, ROAS, CTR, CPC, conversions, budgets, bids, and keywords . - Conduct keyword research and optimize campaigns using Search Term Reports and negative keywords . - Analyze campaign performance and prepare regular reports with actionable insights. - Develop and implement strategies to increase sales, product visibility, and overall marketplace growth. - Monitor competitor activities, market trends, and Amazon marketplace performance. - Collaborate with content and creative teams for listing and ad optimization . - Align advertising strategies with product launches, promotions, and inventory availability . - Continuously test and optimize campaigns to improve overall PPC performance and profitability. Required Qualifications - Bachelor's degree in Marketing, Business, E-commerce, or a related field. - 3–5 years of hands-on experience in Amazon PPC and Amazon Advertising . - Strong knowledge of Amazon Seller Central and Amazon Ads Console . - Expertise in Sponsored Products, Sponsored Brands, and Sponsored Display . - Strong analytical and data interpretation skills. - Proficiency in MS Excel or Google Sheets . - Good understanding of Amazon SEO and product listing optimization . - Experience with Helium 10, Jungle Scout, or similar tools is preferred. Why Join Wildship Enterprises? - Work with a fast-growing B2C eCommerce company. - Opportunity to independently manage and scale Amazon PPC campaigns. - Exposure to multiple product categories and marketplace strategies. - Collaborative work culture with excellent career growth opportunities.