Data Analyst - Digital Analytics

Analytics professional with a strong background in digital analytics BI and data-driven decision making.Currently working as a Manager – Analytics & BI, he has led end-to-end analytics initiatives, built scalable dashboards and data pipelines using SQL and Python, and delivered actionable insights through statistical analysis and machine learning models.He has hands-on experience with tools like Adobe Analytics and Google Analytics, along with strong expertise in data visualization and stakeholder management. Additionally, he has led and mentored large teams, driven process optimizations, and contributed to business growth through data-backed strategies and experimentation. Strong expertise in digital analytics, BI tools, and reporting, bringing over 10+ years of experience across telecom and banking domains. He has led end-to-end analytics initiatives, designed Adobe Analytics measurement frameworks, and delivered actionable insights through funnel analysis and A/B testing, driving measurable improvements in conversion and engagement. He is proficient in SQL, Tableau, and Excel, with hands-on experience in building scalable dashboards, data validation, and governance. Additionally, he has worked closely with cross-functional stakeholders to translate business requirements into data-driven solutions, ensuring high-quality reporting and decision-making support..