AJO Con/Sr.Con - Deloitte

Key Responsibilities: We are looking for a highly skilled Senior Adobe Journey Optimizer (AJO) Mobile Developer/Consultant with 7+ years of experience in mobile marketing, customer engagement, and Adobe Experience Cloud technologies. The ideal candidate will have expertise in implementing and optimizing mobile-first customer journeys using Adobe Journey Optimizer, Adobe Experience Platform (AEP), and Adobe Experience Platform Mobile SDK. The role involves designing personalized, real-time mobile experiences through push notifications, in-app messaging, deep linking, and event-driven journey orchestration. - Design, develop, and implement mobile customer journeys using Adobe Journey Optimizer (AJO). - Configure and manage mobile engagement campaigns, including push notifications, in-app messages, and app lifecycle communications. - Integrate Adobe Journey Optimizer with Adobe Experience Platform (AEP) and Adobe Experience Platform Mobile SDK. - Configure and manage mobile messaging channels for iOS and Android applications. - Implement event-driven customer journeys using mobile behavioral events and real-time customer data. - Design personalized mobile experiences using customer profiles, segmentation, decision management, and offer personalization. - Collaborate with mobile application development teams to integrate Adobe Mobile SDKs and configure event tracking. - Implement deep links, rich push notifications, actionable notifications, and personalized in-app experiences. - Develop and maintain mobile event schemas, identities, datasets, and profile attributes within Adobe Experience Platform. - Integrate Adobe solutions with external APIs, CRM systems, customer data platforms, and third-party messaging providers. - Monitor mobile campaign performance and optimize customer journeys based on engagement metrics and business KPIs. - Troubleshoot mobile messaging delivery issues, SDK integrations, and journey execution failures. - Create technical documentation, solution designs, and implementation guides. - Mentor junior team members and provide technical leadership throughout project delivery. - Participate in Agile development processes, including sprint planning, reviews, and retrospectives. Adobe Technologies: - Adobe Journey Optimizer (AJO) - Adobe Experience Platform (AEP) - Adobe Experience Platform Mobile SDK - Adobe Experience Platform Data Collection (Tags/Launch) - Adobe Analytics - Adobe Experience Manager (AEM) (preferred) - Adobe Target (preferred) Mobile Technologies: - Mobile Push Notifications - In-App Messaging - Mobile App Personalization - Deep Linking - Rich Push Notifications - Mobile Lifecycle Campaigns - Push Token Management - Firebase Cloud Messaging (FCM) - Apple Push Notification Service (APNs) - Mobile Event Tracking Technical Skills: - Experience Data Model (XDM) - Real-Time Customer Profile - Identity Service - Segmentation Service - Decision Management - Offer Decisioning - Journey Orchestration - REST APIs - JSON - JavaScript - SQL - Postman - Git - CI/CD pipelines Mobile Development Knowledge: - Android application lifecycle - iOS application lifecycle - Mobile SDK integration - Mobile app testing and debugging - Event instrumentation - Mobile analytics implementation Required Qualifications: - 7+ years of overall IT experience. - 3+ years of hands-on experience with Adobe Journey Optimizer. - Strong experience implementing Adobe Experience Platform Mobile SDK. - Experience configuring mobile messaging channels using APNs and Firebase Cloud Messaging (FCM). - Hands-on experience integrating Adobe solutions with native iOS and Android applications. - Experience with customer journey orchestration and real-time personalization. - Strong understanding of customer data platforms (CDPs), mobile engagement strategies, and omnichannel marketing. - Experience working in Agile/Scrum environments. Preferred Qualifications: - Adobe Certified Professional or Expert certification in Adobe Journey Optimizer and/or Adobe Experience Platform. - Experience with Adobe Campaign, Adobe Target, or Adobe Analytics implementations. - Familiarity with mobile attribution and analytics tools. - Experience with customer identity and consent management. - Knowledge of privacy regulations such as GDPR, CCPA, and mobile privacy best practices. - Experience delivering enterprise-scale mobile engagement solutions. Soft Skills: - Strong analytical and problem-solving skills. - Excellent verbal and written communication. - Ability to lead technical discussions with business and engineering teams. - Strong collaboration and stakeholder management skills. - Ability to mentor junior developers and guide implementation best practices. - Self-driven with the ability to manage multiple priorities in a fast-paced environment. Nice-to-Have: - Experience with React Native, Flutter, or other cross-platform mobile frameworks. - Knowledge of Swift, Objective-C, Kotlin, or Java. - Experience with data platform. - Familiarity with CRM. - Experience with mobile experimentation and A/B testing. Key Competencies: - Adobe Journey Optimizer (AJO) - Adobe Experience Platform (AEP) - Adobe Experience Platform Mobile SDK - Mobile Push Notifications - In-App Messaging - Real-Time Personalization - Omnichannel Customer Engagement - Mobile Journey Orchestration - Customer Data Platform (CDP) - Decision Management - Offer Personalization - Mobile Analytics - API Integration - Event-Driven Architecture - Technical Leadership - Agile Delivery Location and way of working: - Base location: Bengaluru \ Hyderabad \ Mumbai - Education: Professional Qualification - B.E./B.Tech/MCA/MBA/MS - This profile involves occasional travelling to client locations. Hybrid is our default way of working. Each domain has customized the hybrid approach to their unique needs